Logo as emergency exit

By Kristoffer Bohmann, Bohmann Usability

David Heinemeier Hansson emailed a comment on my link-like logo. His point of view: Users may become confused by the link color since the logo isn't clickable even though it looks like a link.

I agree. Blue text should always be clickable on web pages because users expect it to be a link. That is why the logo is clickable on all pages on this site, except on the homepage.

The logo is often used by users as an emergency exit from, say, an article page to the homepage. The homepage logo should never link to other pages because it would destroy this emergency exit-function by creating a self-referential loop between the logo and the page the logo would be linking to (and back again).

Kristoffer Bohmann

Logo as emergency exit

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